ABOUT MARISA
STRATEGIC VISIONARY FOR WORLD-CLASS BRANDS
A globally recognized brand-building innovator and a champion of creativity as the key to business success, Marisa Thalberg was 1 of only 18 to be inducted into the inaugural Forbes CMO Hall of Fame. She is considered one of the most dynamic and versatile marketing executives in the field, successfully leading across a diverse array of industries, from luxury beauty (The Estée Lauder Companies) to fast food (Taco Bell) to big box retail (Lowe’s Home Improvement) and theme parks and entertainment (SeaWorld/Busch Gardens). ​ A pioneer of digital, social, and eCommerce marketing, she has orchestrated blockbuster product launches (like Taco Bell’s Nacho Fries — the most successful product launch in its history, unexpected cultural moments (like Lowe’s x NY Fashion Week, The Taco Bell Hotel) and is known for inspiring teams to take brands to new heights of consumer resonance, cultural relevance, and business performance. ​
Her passion for women/mothers in the workplace led her on a path of social entrepreneurship as the founder of Executive Moms over 20 years ago, an organization created to connect and support accomplished women who are both professionals and moms. In this capacity, Marisa became an early leading voice and advocate for women, particularly mothers, appearing across a range of media outlets including The TODAY Show, FOX, CNN, NBC News, and many more.​
Marisa also appeared on the primetime USA Network show “America’s Big Deal” as a judge and is currently the co-host of the podcast “Brand New.” Produced in partnership with iHeart Media, “Brand New” has become known for its lively and insider conversations around media, marketing, advertising, entertainment, technology, and culture.
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A five-time honoree on Forbes’ “World’s Most Influential CMOs” list, Marisa also has been named “one of the most innovative CMOs in the world” by Business Insider. She was one of the 2021 Matrix Award Honorees for Women in Communications and one of Adweek’s 2021 CMO honorees for “perfecting the pandemic pivot.” At the end of 2020, Industry Dive singled her out as the 2020 Marketing Executive of the Year. Among her other honors, Marisa has been named a Power Player by the National Retail Federation, a Working Mother of the Year, an Adweek Brand Genius, and the She Runs It 2017 Woman of the Year. Thalberg currently serves on the boards of the Blumenthal Center of the Arts and the MMA, and as an advisor to the VC firm Composite Ventures, new platform AI Trailblazers, and the top influencer marketing agency in the nation: Influential.
